Lil Proof “Paper Planes”

Posted by on Feb 8, 2012 in Blog, Music

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Lil Proof is a Sheffield based rapper and hip-hop artist who impressed me with his positive attitude and desire to get away from the gangster attitude of violence and crime which many of his peers aspired to.

As I was keen to help promote this fresh approach to local hip-hop and present a more uplifting video than the housing estates and drugs seen in other local hip-hop videos I approach Lil Proof to produce him a colourful and upbeat music video which he could use in self-promotion. What followed was months of painstaking work and rotoscoping to make a video which was key in landing me several corporate commissions later. Proof that a project does not have to yield financial gain in the first instance and that the motivation should always be for the love of the art.

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